Rich in connections, business relationships and ultimately leading to rich in wealth.
Wealth of knowledge and of course ultimately money.
Your LinkedIn Profile is your presence on LinkedIn. You can’t do anything in LinkedIn until your Profile is up. It’s like your resume and more. When someone looks at your Profile, they’ll decide whether to connect with you or hire you.
In todays’ post I will reveal and ‘share’:
- How you can optimise your LinkedIn profile pic to attract more views
- 5 more bonus tips to attract even more people to view your profile
- Using the power of your LinkedIn headline
You can optimise your profile photo to attract more clicks and people to view your profile. To get more views, you need to stand out from the millions of other profile pics. Most people’s profile picture is too boring and corporate looking.
The key here is DIFERRENTIATION. How do you make your profile picture different from others yet still looks professional.
Simply change the color and tonal effect of your photo. Use a photo effect app like Instagram where you can have cool effects like Cross Process and HDR.
In this way you make your profile pic different from all those monotomous photos of other people’s profile.
Time and time again, Differentiation is the key in creating awareness of one’s business, service or work.
Remember, if you can stand out, people will simply become more aware about you.
Once you know how to use Linkedin to your advantage, you can have confidence in starting your own business and take it towards success.
Learn more on How to start your own business in my “Start Your Profitable Online Business Course”
Here are 5 more Insider Secrets that show you how to make your Profile compelling and be sure you’re found when people search for clients, top talent for jobs, and people to connect and network with in LinkedIn.
When someone looks at your Profile, they’ll decide whether to connect with you, hire you as an employee or for your services based on what they see there. Make it a good first impression, and make it compelling so that they contact you.
People want to connect with people they know, like and trust. And they buy from and hire people they know, like and trust. Be sure your LinkedIn Profile shows who you are and that people can know, like and trust you.
Establishing Trust is very very important when you want to get business. As I teach in my eBook “Trust Traffic” – The more trust you establish, the more business you get.
Ok now, let’s get to the 5 insider tips:-
#1. Complete your profile. Did you know that when you complete your LinkedIn profile, you are 40 times more likely to get opportunities via LinkedIn, because a complete LinkedIn profile is searchable by the search engines – almost like your own Web page.
By complete I mean 100% complete.
Look at other peoples’ Profiles before you create yours. There are good examples to look at to get ideas for what to include in your Profile. Check out several in your industry or area and some that are outside your area. And complete your LinkedIn Profile as soon as possible, even if it’s not perfect. Your LinkedIn Profile is dynamic, and you’ll be making changes as you find a job, work with more clients, and see how other people write their Profiles.
2. Get Recommendations as soon as your Profile is finished. Offer to write a Recommendation for people you know and have worked with. Ask people who know you to write a Recommendation for you. Perhaps people from the company where you work, or clients, if you have your own business.
Recommendations are like testimonials about you, and can include how you’ve worked together, results you’ve achieved, and why someone likes working with you. A good way to get Recommendations is to offer to write one for people you know on LinkedIn. Often they’ll write one for you in return.
3. Make a list of your goals and what you want to get from being a part of LinkedIn. There’s a summary section of your Profile where you list why you’re a part of LinkedIn, and what you want to get from it. For example, new clients, a new job, let people know about your business or special events, etc. These may change as your goals change.
4. Make it a habit to use LinkedIn before you travel. Search for people in the city you’re traveling to, connect with them via LinkedIn or a phone call or e-mail. Send them the link to your Profile, and tell them you’re in LinkedIn and want to meet with them when you’re in their city. Solid networks are being built in person through LinkedIn.
5. HOT TIP: Include the link to your LinkedIn Profile in your e-mail signature, so people can click right through to see it. This has paid off for me in many ways.
Also an advice on your LinkedIn Profile Headline:
Think of your headline as your first sales pitch to people who want to connect with you. If I am unfamiliar with you or your company, how does mentioning your company name and your position show me what you do and why I need to connect with you? It doesn’t!
These headlines are too general, simple and straight forward. They are too vague and too broad. In order for your headline to be effective, it needs to grab my attention.
It needs to make me want to read the rest of your profile. As a potential client or potential referral source, I need to see right away how you can help me or my clients.
When I am invited to connect with someone, I view their profile before I choose to accept. The first thing that I look at is their headline to see if there is any possible synergy between the person who wants to connect with me and my business. By doing this I can see if it is worth my time and energy to view the rest of their profile. Make your headline enticing so I will want to read your profile and connect with you.
If you want to learn more on How to start your own business. Take a look at my “Start Your Profitable Online Business Course”